First Assignment

Apple iTunes Interactive Album

Who?- iTunes, Snow Patrol

What?- Sell albums that include more album art, videos, and lyrics

Where?- on iTunes

When?- Upon the release of Snow Patrol's new album

Why?- to try to halt physical album sales and drive more customers to iTunes albums.

How?- instead of just selling an album with music, they include more album art, pictures, videos, and lyrics to the songs on the album

Kanye West Arrest

Who?- Kanye West

What?- He was arrested in an airport due to his short temper

Where?- At Los Angeles International Airport

When?- Thursday, September 11, 2008

Why?- He smashed a $10,000 camera owned by a papparazzo

How?- He ahd a short temper, grabbed the camrea, and smashed it profusly.

OJ Simpson Trial

Who?- OJ Simpson

What?-OJ Simpson is on trial againt

Where?- Las Vegas, Nevada

When?- Wednesday September 10, 2008

Why?- Accused of burglary, robbery, and assault after the elleged robbery

How?- He stole OJ Simpson memerobelia from a Las Vegas casino

Brady Out For the Season

Who?- Tom Brady

What?- Tom Brady was tackled in a sunday game and is out for the season

Where?- Gillette Stadium, Foxboro Massachusetts

When?- Sunday September 7, 2008

Why?- He was tackled by defense lineman D. Pollard and tore his ACL and MCL in his knee

How?- He was tackled hard and had a previous leg injury

New Ipods and “Let’s Rock” event

Who?- Apple

What?- Apple is to host an event this week and speculation of a new ipod model to fuel holiday sales has sprung due to the scheduling of this event.

Where?- San Francisco, California

When?- Speculation began on September 2, 2008, event began on the week of September 8, 2008

Why?- The new iPod may be made to boost lacking holiday sales this year

How?- Creating a new iPod will surely spur the consumers to buy the new iPod, thus fueling holiday sales